CEBU CITY, PHILIPPINES — Cebu-based award-winning property developer AppleOne Group is optimistic about continued growth in the tourism sector this 2025, driven by its strategic developments, strong collaborations, and commitment to delivering world-class properties in key locations across the Visayas and Mindanao (VisMin) regions.
The Leechiu Property Consultants (LPC) 2024 Philippine Property Market Report showed that the hospitality sector is facing headwinds with a tempered expansion outlook. AppleOne for its part maintains a bullish stance, backed by its ranking as the 7th leading hotel developer in the country, ahead of Robinsons Hotels, Cebu Landmasters, and Ayala Land Hotels, with more than 1,000 keys set to be added to the country’s inventory in the next six to seven years.
“We remain steadfast in our vision to elevate the tourism and property sectors in the VisMin region, even as the industry navigates challenging economic conditions,” said Ray Go Manigsaca, President & CEO of AppleOne Group.
“Our commitment to developing landmark properties and forging strong and strategic collaborations ensure that we stay ahead of the curve, driving sustainable growth and delivering unparalleled value to our stakeholders.”
AppleOne is strengthening its foothold in key tourism hubs, capitalizing on rising demand for upscale and premium accommodations. Based on LPC’s report:
- 42% of new hotel keys in the country will be concentrated in Visayas, particularly in Boracay, Mactan Island, and Panglao, where AppleOne has active developments.
- The company’s collaborations with leading international operators, such as Radisson Hotel Group and Marriott International, further solidify its position as a major player in the industry.
AppleOne’s portfolio of high-value hospitality developments includes:
- Sheraton Cebu Mactan Resort and Residences, which has already set a benchmark for luxury waterfront living.
- JW Marriott Panglao Island Resort & Spa and JW Marriott Residences Panglao Island, set to redefine premium hospitality and luxury island living in Bohol by 2028.
- The upcoming Radisson Blu Hotel and Residences in Cagayan de Oro, AppleOne’s venture in Northern Mindanao, aligns with NEDA’s projection of CDO as the fourth-largest metropolitan center in the country.
“We recognize the increasing demand for sustainable tourism and mixed-use developments. Our approach ensures that we not only provide world-class accommodations but also contribute to local economic growth and further recognition of the Philippines as an ideal tourist destination for locals and foreign visitors seeking sanctuary in our beautiful islands,” Manigsaca emphasized.
With an aggressive expansion pipeline and a commitment to uplifting the VisMin region, AppleOne remains at the forefront of Philippine property and hospitality development. By leveraging its expertise in mixed-use developments, commercial spaces, and luxury hospitality, the company intends to outpace industry expectations and further cement its leadership in the real estate and tourism sectors.
“While others may take a cautious stance, AppleOne sees 2025 as a year of opportunity,” Manigsaca affirmed. “Through our unwavering commitment to excellence, strategic foresight, and relentless pursuit of innovation, we will continue to build not just properties, but legacies that inspire and endure.”
